Hardmarket Toolkit – State Promo

During these challenging times, independent insurance agents are more important than ever. Below are resources you can use locally in your state to promote the Hard Market Toolkit. Please direct agents to this URL when promoting the toolkit rather than delivering report via email: https://lp.independentagent.com/hardmarket – this allows us to better track downloads and direct non-members to the membership call-to-action.

For your reference, the toolkit is actually housed on the Trusted Choice site and the above link ultimately leads users to the toolkit landing page. This resource is exclusive to Big “I” members but also can be used for prospecting new members. The landing page has logic built in to decipher between members and nonmembers in our system, and non-members will receive a preview and a CTA to “Join the Big I” and enters the membership funnel which alerts state association staff to a new member prospect.

If you would like something created that is not below, please email kasey.connors@iiaba.net